Serve First, Sell Later Marketing
Welcome to the Serve First, Sell Later Marketing with Sylvia Garibaldi. The ultimate podcast for legal, financial and other service-based professionals seeking to grow their practices and attract more high-paying clients through leading edge marketing solutions that feel authentic and non-salesy.
This podcast is your compass to navigate the competitive world of marketing your legal or financial services. Sylvia shares simple insights, strategies, and proven techniques tailored to service-based professionals.
Whether you are a lawyer, mediator, financial advisor, divorce professional or in any other service-based profession, this podcast is your go-to resource for differentiating yourself in the market and building awareness so that those who are in most need of your services will be able to find out about you!
Serve First, Sell Later Marketing
Latest Episodes
#138 The 4 Recommendation Engines That Grow Your Practice (Part 4: Becoming Visible to AI)
AI is changing the way people research, evaluate, and choose professional services. Instead of simply searching Google, potential clients can now ask AI platforms to help them understand a problem, identify the type of professional they need, a...
#137 The 4 Recommendation Engines That Grow Your Practice (Part 3: Becoming Findable on Google)
Being referred to by someone you trust doesn't guarantee that a prospective client will contact you. In many cases, one of the first things they do after hearing your name is search for you online. And what they find can either reinforce the re...
#136 The 4 Recommendation Engines That Grow Your Practice (Part 2: Your Professional Network)
Having a large professional network doesn't automatically lead to more referrals. You can attend conferences, build relationships, and have hundreds of LinkedIn connections, yet still be overlooked when someone needs the exact service you provi...
#135 Growing a Practice into Mediation and Arbitration with Carolyn Daly
Carolyn Daly, Partner and Chair of the Family Law Group at Cohen Seglias, has spent nearly three decades building one of the most respected family law practices in New Jersey , a Supreme Court Certified Matrimonial Attorney and Fellow of the Am...
#134 The 4 Recommendation Engines That Grow Your Practice (Part 1: Your Clients)
The way prospective clients choose lawyers, mediators, and divorce professionals is changing—and referrals are no longer the only factor that matters.In Part 1 of this four-part series, Sylvia introduces the first of four recommen...