Serve First, Sell Later Marketing
Welcome to the Serve First, Sell Later Marketing with Sylvia Garibaldi. The ultimate podcast for legal, financial and other service-based professionals seeking to grow their practices and attract more high-paying clients through leading edge marketing solutions that feel authentic and non-salesy.
This podcast is your compass to navigate the competitive world of marketing your legal or financial services. Sylvia shares simple insights, strategies, and proven techniques tailored to service-based professionals.
Whether you are a lawyer, mediator, financial advisor, divorce professional or in any other service-based profession, this podcast is your go-to resource for differentiating yourself in the market and building awareness so that those who are in most need of your services will be able to find out about you!
Episodes
55 episodes
#55 6 Proven Strategies to Keep Your Practice Growing All Year Long
In this episode of the Serve First, Sell Later marketing podcast, host Sylvia Garibaldi reveals the secrets to cultivating a loyal client base through patient marketing. Discover how legal, mediation and divorce professionals can prioritize lon...
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Season 1
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Episode 55
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29:07
#54 The Credentials Trap and Why Marketing Wins
In this enlightening episode, host Sylvia Garibaldi dives into the common trap faced by legal, mediation and divorce professionals: the endless pursuit of certifications. Sylvia emphasizes the importance of shifting focus from accumulating cred...
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Season 1
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Episode 54
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28:46
#53 Transforming Law Firms Inside Out with Molly McGrath
In this insightful episode, we sit down with Molly McGrath, a renowned expert in legal recruitment and founder of Hiring and Empowering Solutions. Molly shares her extensive knowledge on revolutionizing law firm dynamics by focusing on empowerm...
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Season 1
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Episode 53
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37:21
#52 Holiday Marketing Secrets Only Savvy Professionals Know- Part 2
In this episode, host Sylvia Garibaldi dives deep into crafting effective holiday marketing strategies tailored for professionals. Discover how to enhance your digital presence, engage clients through compelling content, and maximize your marke...
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Season 1
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Episode 52
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29:26
#51 Holiday Marketing Secrets Only Savvy Professionals Know – Part 1
In this episode, host Sylvia Garibaldi explores the untapped potential of December marketing for legal, mediation, and divorce professionals. As many competitors slow down during the holiday season, Sylvia emphasizes the unique opportunities to...
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Season 1
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Episode 51
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26:25
#50 Empathy's Role in Marketing From Client Care to Brand Building
In this episode of the Serve First, Sell Later Marketing podcast, host Sylvia Garibaldi emphasizes the transformative power of empathy in professional practices, particularly for lawyers, mediators, and divorce professionals. Sylvia discusses h...
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Season 1
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Episode 50
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28:04
#49 The Hard Truth: Why Being the Best Isn’t Enough
In this episode, Sylvia Garibaldi discusses the potential pitfalls of relying solely on passive marketing and word-of-mouth referrals in today's competitive, digital age. Sylvia addresses how the lack of an online presence can harm your growth,...
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Season 1
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Episode 49
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22:54
#48 How To Market To High Net Worth Clients
In this episode of the Serve First, Sell Later Marketing podcast, host Sylvia Garibaldi explores the intricacies of marketing to high net worth clients. She discusses why traditional marketing techniques often fall short with affluent individua...
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Season 1
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Episode 48
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29:00
#47 3 Common Mistakes Holding Back Your Practice's Growth
In this episode, Sylvia Garibaldi tackles one of the biggest challenges professionals face—growing a practice in a saturated market. She dives into three crucial mistakes to avoid and provides actionable strategies for attracting clients, st...
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20:00
#46 Achieve More With Less: How to Boost Professional Productivity
In this episode of the Serve First, Sell Later Marketing Podcast, host Sylvia Garibaldi dives into the myth of multitasking and its damaging effects on productivity, especially for legal, mediation, and divorce professionals. Sylvia shares rese...
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Season 1
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Episode 46
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21:39
#45 Outdated Marketing Myths Costing You Clients and Revenue
In this episode of Serve First, Sell Later Marketing Podcast, Sylvia Garibaldi dives into the most common myths surrounding digital marketing. She explains how these misconceptions can limit your practice's growth and revenue potential...
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Season 1
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Episode 45
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24:19
#44 Top Social Media Mistakes Professionals Make (And How to Fix Them)
In this episode of the Serve First, Sell Later Marketing podcast, host Sylvia Garibaldi dives into six critical mistakes legal and financial professionals make on social media and offers practical solutions to avoid them. Sylvia explains how so...
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Season 1
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Episode 44
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22:47
#43 Eliminate Fear of Self-Promotion to Skyrocket Your Practice
In Episode 43 of the Serve First, Sell Later Marketing Podcast, Sylvia Garibaldi discusses the challenges professionals face when it comes to marketing themselves and their services. Fear of self-promotion, imposter syndrome, and concerns about...
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Season 1
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Episode 43
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20:52
#42 3 Key Ways to Position Yourself as a Power Player
In Episode 42 of the Serve First, Sell Later Marketing Podcast, Sylvia shares game-changing strategies that can help legal and financial professionals become power players in their industry. She emphasizes the importance of continuous learning,...
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Season 1
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Episode 42
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24:36
#41 How To Ensure That Your Consultations Convert Into New Clients
In this episode of Serve First, Sell Later, Sylvia Garibaldi discusses how to elevate your sales consultation process to build trust, win clients, and avoid leaving money on the table. You'll learn how to structure a consultation, build rapport...
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Season 1
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Episode 41
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24:11
#40 What Most People Aren’t Telling You About Growing A Practice
In this special 40th episode of Serve First, Sell Later, Sylvia Garibaldi shares the lesser-known truths about growing a professional practice. If you're a legal or financial professional struggling to stand out, this episode will give you the ...
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25:25
#39 Smart Strategies to Repurpose Content and Boost Visibility
In this episode, Sylvia discusses the importance of repurposing content to maximize reach and efficiency for busy professionals. She explains that repurposing involves transforming existing content into various formats to engage different audie...
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Season 1
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Episode 39
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22:54
#38 Powerful Client-Centric Strategies with Jacinta Gallant
In this episode, Jacinta Gallant, a renowned collaborative lawyer, mediator, and conflict resolution trainer shares her journey from traditional courtroom advocacy to a more fulfilling career focused on out-of-court resolutions, emphasizing the...
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Season 1
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Episode 38
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47:18
#37 Serve First, Sell Later: How Free Resources Can Transform Your Practice
In this episode, Sylvia Garibaldi dives into the game-changing strategy of offering free resources as a way to attract and build relationships with potential clients. Sylvia explains how providing value upfront through resources like free downl...
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Season 1
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Episode 37
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20:31
#36 How To Turn Leads Into Loyal Clients
In this episode of the Serve First, Sell Later Marketing podcast, host Sylvia Garibaldi shares essential client engagement and follow-up strategies. Learn how to build trust and make a lasting impression through personalized emails, strat...
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Season 1
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Episode 36
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31:28
#35 Growth Strategies for Mediators with Bob Bordett and Alice Shikina
Welcome back to another insightful episode of the Serve First, Sell Later Marketing podcast! In this episode, we dive into the world of mediation with two remarkable guests, Bob Bordett and Alice Shikina. They share their inspiring ...
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51:10
#34 Building a Successful Mediation Practice with Joanne Law
Join us for an insightful conversation with Joanne Law, the dynamic director of Mediation Institute and a sought-out, Australian leader in the mediation space. This episode is a goldmine for legal professionals looking to elevate and grow their...
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Season 1
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Episode 34
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35:06
#33 How Skyrocketing Your Following Couldn’t Be Easier
This episode dives into the strategies legal and financial professionals can use to establish themselves as thought leaders in order to help them skyrocket their followers and create a thriving community of fans. Sylvia Garibaldi, host of the S...
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Season 1
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Episode 33
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30:09
#32 Six Game-Changing Strategies to End the Year Strong
As we are more than half way through the year, it's time to reassess and refine your objectives to ensure they remain impactful and attainable. In this episode of the Serve First, Sell Later podcast, we unpack six game-changing stra...
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Season 1
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Episode 32
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28:12
#31 How To Turn Your LinkedIn Company Page Into A Client Magnet
This episode of the Serve First, Sell Later Marketing Podcast dives into the power of LinkedIn company pages for legal and financial professionals. Host Sylvia Garibaldi, founder and CEO of SG and Associates, explains how to optimize your page ...
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Season 1
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Episode 31
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28:08