Serve First, Sell Later Marketing
Welcome to the Serve First, Sell Later Marketing with Sylvia Garibaldi. The ultimate podcast for legal, financial and other service-based professionals seeking to grow their practices and attract more high-paying clients through leading edge marketing solutions that feel authentic and non-salesy.
This podcast is your compass to navigate the competitive world of marketing your legal or financial services. Sylvia shares simple insights, strategies, and proven techniques tailored to service-based professionals.
Whether you are a lawyer, mediator, financial advisor, divorce professional or in any other service-based profession, this podcast is your go-to resource for differentiating yourself in the market and building awareness so that those who are in most need of your services will be able to find out about you!
Serve First, Sell Later Marketing
#88 5 Steps to Fast-Track Referral Partnerships
Most professionals think building trust with referral partners takes years. It doesn’t. It takes a few intentional actions — done in the right order — in the first 10 days. In this episode of the Serve First, Sell Later Marketing Podcast, I share my 5-step fast-track for turning “nice to meet you” into “I’d send you my best client” without pushing, pitching, or waiting months for something to happen. You’ll learn how to give a quick-win resource that makes a referral partner look good instantly, the one question that opens the door to deeper partnerships, and my 3-Touch Rule for staying top-of-mind without chasing. People don’t refer to the best person on paper — they refer to the person they trust the most. This framework will help you earn that trust quickly, so you can start building stronger, more profitable referral relationships right now.
Inside this episode, you’ll learn:
- 03:16 Prove Your Worth with Quick Wins
- 07:00 Building Reciprocity by Promoting Others
- 10:35 Creating Micro Moments for Connection
- 14:26 Flipping the Networking Script
- 18:23 Maintaining Momentum with the Three Touch Rule
- 24:49 Turning Potential into Partnerships
Resources:
- Feeling stuck about how to grow your practice, book a free strategy call here.
- #3 Unleashing the Giant: The Untapped Power of Referral Partnerships
- #20 What Not To Do When Building Referral Partnerships
- #27 Why Referrals Don’t Easily Convert Anymore (And What To Do About It)
- #64 From Referral Plateau to Referral Powerhouse
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Back by popular demand -- Workshop: Clients on Repeat is happening Oct 1st 2025. Sign up here!
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