Serve First, Sell Later Marketing
Welcome to the Serve First, Sell Later Marketing with Sylvia Garibaldi. The ultimate podcast for legal, financial and other service-based professionals seeking to grow their practices and attract more high-paying clients through leading edge marketing solutions that feel authentic and non-salesy.
This podcast is your compass to navigate the competitive world of marketing your legal or financial services. Sylvia shares simple insights, strategies, and proven techniques tailored to service-based professionals.
Whether you are a lawyer, mediator, financial advisor, divorce professional or in any other service-based profession, this podcast is your go-to resource for differentiating yourself in the market and building awareness so that those who are in most need of your services will be able to find out about you!
Serve First, Sell Later Marketing
#102 What Referral Partners Really Say Behind Closed Doors
Ever wondered why your referrals aren’t pouring in despite your expertise? In this episode of the Serve First, Sell Later Marketing podcast, Sylvia Garibaldi, founder and CEO of SG and Associates, uncovers the surprising truth: it's all about trust, not skill. Learn why referrals hinge on making partners feel safe, discover the tiny signals that build or break trust, and get practical steps to skyrocket your referral network. Dive in to change your approach and consistently attract referrals with confidence!
In this episode, you'll learn:
- 01:29 The Truth About Referrals
- 02:54 Building Trust with Referral Partners
- 06:05 Signals Referral Partners Notice
- 09:36 Addressing Referral Partners' Fears
- 13:31 Becoming the Go-To Professional
- 18:02 Practical Steps to Increase Referrals
Resources:
- Join us for the next webinar here.
- Feeling stuck about how to grow your practice, book a free strategy call here.
- #64 From Referral Plateau to Referral Powerhouse
- #77 Don’t Sell Services. Sell the Feeling After.
- #88 5 Steps to Fast-Track Referral Partnerships
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